Cookie Policy

Effective Date: 10 December 2025

This Cookie Policy explains how Startup Deals Ltd (“we”, “us”, or “our”) uses cookies and similar technologies when you visit our website https://www.accountingsoftwaredeals.co.uk (a trading style operated under Startup Deals Ltd). This policy should be read in conjunction with our Privacy Policy.


1. What Are Cookies?

Cookies are small text files stored on your device when you browse a website. They help websites function properly, improve user experience, and collect information about how visitors interact with the site.

Cookies can be:

  • First-party cookies – set directly by our website

  • Third-party cookies – set by other domains (e.g., Google, analytics tools, affiliate networks)


2. Types of Cookies We Use

a) Strictly Necessary Cookies

These cookies are essential for our website to operate correctly and securely. They cannot be switched off in our systems.

Examples include:

  • Remembering your cookie consent preferences

  • Enabling page navigation, forms, and core functionality

  • Supporting security, fraud prevention, and system administration


b) Performance & Analytics Cookies

These cookies help us understand how visitors use our website so we can improve performance, usability, and content.

Tools may include:

Google Analytics (GA4)

  • Collects anonymised, aggregated usage data

  • Tracks page performance, visit duration, device type, and user interactions

You can opt out using Google’s browser add-on.


c) Functionality Cookies

These cookies allow the site to remember your preferences and provide enhanced features.

Examples include:

  • Remembering settings or preferences

  • Improving user experience on repeat visits

  • Enabling interactive tools or features provided by third parties


d) Marketing & Affiliate Cookies

AccountingSoftwareDeals.co.uk uses referral and affiliate tracking cookies to record when a user clicks a partner link and later completes an action (such as purchasing accounting software or signing up for a trial).

These cookies allow us to earn affiliate commissions and do not collect sensitive personal data.

Examples include:

  • Tracking pixels from affiliate or referral partners

  • Network cookies from providers such as Awin, Impact, PartnerStack, or similar networks

These cookies are only activated if you choose to accept non-essential cookies.


3. How to Manage or Disable Cookies

You can control or modify your cookie settings at any time through your browser.

You may:

  • Delete all cookies

  • Block specific cookies or categories

  • Allow cookies only from selected websites

Important:
Disabling some cookies may affect website performance or your ability to use affiliate links reliably (e.g., tracking a purchase for a discount or reward).

For more information, visit:


4. Consent for Cookies

When you first visit our website, a cookie banner will appear asking for your consent to use non-essential cookies.

You may choose to:

  • Accept all cookies

  • Reject non-essential cookies

  • Customise your preferences

Your preferences will be stored for up to 12 months, unless you clear your cookies manually.


5. Updates to This Cookie Policy

We may update this Cookie Policy from time to time. Any updates will be posted on this page with a new effective date. We encourage you to review this policy periodically for any changes.


6. Contact Us

If you have any questions about this Cookie Policy or how cookies are used on our website, please contact:

Startup Deals Ltd
📧 Email: hello@startupdeals.co.uk
📍 Registered Address: 86–90 Paul Street, London, EC2A 4NE
🏢 Company Registration Number: 16455426

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